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Zimbra Email Acquired By Yahoo

By: Andy Beal

It seems Jerry Yang is determined to make sure his first 100 days go out with a bang, with the announced acquisition of email and...

...collaboration company Zimbra.

The $350 million deal will help Yahoos 10-year old email product evolve, while giving them a platform that works offline and can be hosted by companies.

Our industry-leading communications products, including Yahoo! Mail, are critical to the future growth and success of Yahoo!, said Jerry Yang, chief executive officer, Yahoo! in a press release. Zimbras tremendous talent and innovative technology will help to extend our core Mail offerings, further strengthening our strong leadership position in this space. Additionally, Zimbras successful relationships with large ISPs are key as we expand our worldwide partner network and continue to focus on our commitment to being the partner of choice.

Yang certainly seems intent on keeping Yahoo competitive with Google. Zimbra will help Yahoo compete with Google Apps foothold in corporate email and will give them an email client capable of working offline"something Google is rumored to be days away from announcing.

PS. Were assuming the Google Custom Search box will be removed from Zimbras site very soon.


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About the Author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at [email protected].

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