Microsoft s Ballmer All in Against Google

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Microsoft's Ballmer All-in Against Google

By: Andy Beal
2006-05-03

According to TechWeb, Microsoft's Steve Ballmer is prepared to make "big, bold bets" against it's competitors, including Google.

Link: TechWeb

He...named Google as the reason behind some of the spending. "Further development of adCenter is key - our goal is to create the web's largest advertising network, giving us an engine that will enable us to monetise our services and compete against Google."

He's going all-in on this bet.

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Technorati: microsoft, google

View All Articles by Andy Beal

About the Author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at [email protected].


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