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Microsoft's Robert Scoble Leaves To Join PodTech

By: Andy Beal
2006-06-12

Just in case you've not already heard the news rippling through the blogosphere, famed blogger, Robert Scoble...

...has announced he is leaving Microsoft, to become VP of Content for PodTech.net, a company providing video interviews of technology leaders.

Links: the news, blogosphere

Congratulations to Robert, especially as reports suggest he'll be making a lot more money and getting a good stock plan.

Two interesting questions, that I am sure will be asked over the coming days.

1. Scoble was a huge asset to Microsoft and gave the company a more personal voice. How will Scoble's departure impact the company?

2. Working for Microsoft, no doubt gave Scoble a huge platform from which to have his voice heard. Now that he has left the company for a start-up, will he carry the same clout?

My own thoughts? I think Scoble gave Microsoft a better understanding of blogging, which the company will continue to benefit from. I also think Scoble has established himself as a rock star of the blogging community, and any start-up paying his salary, just saved themselves triple the amount in advertising. Scoble's voice will carry them a long way.

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About the Author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at [email protected].

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