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ICrossing Acquires U.K. SEM Firm Spannerworks

By: Andy Beal
2007-02-09

Had I known that Spannerworks was about to announce their acquisition by SEM mega-firm iCrossing, I would have swung by for an interview, while visiting my home town of Brighton.

    Spannerworks, a 10-year-old search engine marketing company based in Brighton, England, has done work for clients including Best Western Hotels, car insurance site Confused.com, SN Brussels Airlines, and nursery company Kiddicare.
iCrossing is rumored to announce the deal this coming week.

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About the Author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at [email protected].

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