AOL Acquires Ad Network Tacoda
By: Andy Beal
AOL has decided that its recent acquisitions of Third Screen Media, AdTech AG, Lightingcast and Advertising.com, didn't quite send the message...
...that the company is serious about online advertising.
To that end, the company has announced the acquisition of Tacoda, an online behavioral targeting advertising network.
Tacoda claims its network reaches 120 million people across 31 audience segments.
Tag: AOL, Tacoda
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About the Author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.
You can read his internet marketing blog at Marketing Pilgrim and reach him at [email protected].
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